OVERVIEW
Developers
6 min
welcome, developers! if you are helping to integrate roster into your brand's website or backend, this page was made just for you whether you’re setting up tracking pixels, working with roster’s rest api, or automating events using webhooks or zapier, this guide will help you get started for detailed documentation, refer to the specific pages for each feature tracking pixels the most common action taken by brands' developers is installing roster's tracking pixels on the brand's website these pixels allow brands to measure ambassador driven traffic and conversions what you can track clicks from referral links, referrals, discount code usage, and ambassador purchases where to use roster's tracking pixels are installed on your brand's landing pages and order confirmation page implementation see pixel tracking installation docid 8lvuc9wqsxlirhykmp53k for detailed guides on how to install and verify roster's two tracking pixels roster api the roster rest api allows you to programmatically interact with the platform to manage ambassadors, campaigns, rewards, and more this api provides extensive flexibility in how you pull data from roster or push new information into the system core features manage ambassadors and their activities pull real time data on referrals and rewards automate reward processing and fulfillment authentication securely access roster data via both public and private access tokens getting started check out the api docs for detailed endpoints and sample requests zapier integration zapier makes it easy to integrate roster with over 3,000 apps, automating repetitive tasks without the need for custom development whether you want to update a google sheet when a milestone is reached or send automated emails when a new ambassador joins a campaign, zapier enables seamless workflow automation popular zaps recruitment applications are received recruitment applications are approved ambassadors are added or removed from programs milestones are unlocked how to set up check out our zapier integration docid\ rpxrfi7epuw5qb3 snlih to get started by leveraging roster’s developer tools, you can extend the platform’s functionality, streamline processes, and optimize your ambassador program for success explore the links above to start building your custom integrations today!