---
title: Seasonal campaigns
slug: seasonal-campaigns
description: Create seasonal campaigns in Roster to keep your ambassador program fresh, align with holidays and key moments, and drive timely engagement.
docTags: 
createdAt: 2024-12-11T23:47:22.924Z
---

Running seasonal campaigns is a great way to keep your ambassador program fresh and exciting. With Roster, you can easily create campaigns that match the season, keep ambassadors engaged, and align with your brand’s goals. Whether you use a template or build one from scratch, you can customize your campaign to fit trending themes and promotions. This guide will walk you through how to set up a seasonal campaign in the Roster Brand Portal.

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## Step-by-step instructions

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### Access the campaigns tab

1. Log in to your Roster Brand Portal account.
2. Navigate to the `Campaigns` tab in your account dashboard.
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### Create a new campaign

1. Click `New Campaign` at the top of the campaigns tab.
2. Decide whether to use a `Template` or start from `Scratch`:
   - Templates provide pre-made seasonal campaign ideas.
   - Starting from scratch allows complete customization.
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### Explore seasonal campaign ideas

1. Check the featured seasonal campaign templates that update every month in the portal.
2. Alternatively, scroll down to view standard seasonal campaign templates like `General Seasonal Campaign` or `Sale Campaign`.
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### Utilize templates or create your own

1. Select a template that suits your campaign objectives or choose to create a new one.
2. Customize your campaign to make it more thematic and curated for your brand needs.
3. Once customized, make it live for your ambassadors to start participating.
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## Need help?

If you need any additional assistance with with your Roster account, feel free to contact our support team at [support@getroster.com](mailto\:support@getroster.com). We're here to help!