---
title: How to connect your Instagram account to a Facebook business page
slug: ambassadors/how-to-connect-your-instagram-account-to-a-facebook-business-page
docTags: 
createdAt: 2026-10-21T22:28:59.924Z
---

In order for Roster to automatically capture Instagram Stories for the campaigns in which you participate, you will need to have an Instagram Professional account, and that account needs to be connected to an Instagram business page.

If you already have an Instagram Creator or Instagram Business account but are unable to connect your account in Roster, it is likely you haven't connected your Instagram account to a Facebook page.

The process is broken into the following three steps. This guide covers Step 2 and assumes you have already completed [Step 1](/how-to-connect-your-instagram-profile-in-roster).

- [Step 1: Convert your Instagram Personal account](/how-to-connect-your-instagram-profile-in-roster)
- *Step 2: Connect your Instagram account to a Facebook page (this guide)*
- [Step 3: Connect your Facebook and Instagram accounts to Roster](https://docs.getroster.com/connect-facebook-and-instagram)

If you currently have an Instagram Personal account, jump back to [Step 1](/how-to-connect-your-instagram-profile-in-roster).

**Step 2: Connect your Instagram Professional account to a Facebook business page**

These steps can feel a bit technical, but hang in there you'll have a connected account before you know it. Remember, a Facebook page is not the same as a Facebook profile.

**(Option 1)** If you already have a Facebook page that you manage, you can simply connect it to your Instagram account.

**(Option 2)** Alternatively, you can create a new page to use with your Instagram account.

***

**Option 1: Connect to an existing Facebook Page**

- Log into your Facebook account
- Click on "See All" on the left-hand side.

::Image[]{src="https://api.archbee.com/api/optimize/mmAK_JBzN5YWZNnNvmD7r/pOh1DEGvi75hWG6Az7_OL_rai-047.png" size="200" isUploading="false" initialPath="rai-047.png" githubPath="Social accounts/rai-047.png" width="2531" height="1306" showCaption="false"}

- Next, you'll select "Pages" (NOTE: If it isn't in Recent you can use the search bar to find or locate it under the "Social" tab.)

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- Under "Your Pages" select the page you'd like to connect your Instagram account to and click the three dots. Then you'll click "Switch Now" to go to the page.

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- A pop-up will appear. Click "Switch" and continue on!

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- Click the Settings option in the left menu

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- Click the "Linked Accounts" option in the left menu

::Image[]{src="https://api.archbee.com/api/optimize/mmAK_JBzN5YWZNnNvmD7r/6gH1JVnjjDUanoP0NQSSr_rai-052.png" size="200" isUploading="false" initialPath="rai-052.png" githubPath="Social accounts/rai-052.png" width="2533" height="1307" showCaption="false"}

- Click "Connect account" under the Instagram tab.

::Image[]{src="https://api.archbee.com/api/optimize/mmAK_JBzN5YWZNnNvmD7r/Cj-MZLNAH04ya8gr_QRIF_rai-053.png" size="200" isUploading="false" initialPath="rai-053.png" githubPath="Social accounts/rai-053.png" width="2534" height="1304" showCaption="false"}

- In the pop up click "Connect"

::Image[]{src="https://api.archbee.com/api/optimize/mmAK_JBzN5YWZNnNvmD7r/FRy7zgtIm3LnGSDf1dXiu_rai-054.png" size="69" isUploading="false" initialPath="rai-054.png" githubPath="Social accounts/rai-054.png" width="692" height="579" showCaption="false"}

- Follow the rest of the prompts until you get to "Confirm"
- You'll then be prompted to enter your Instagram Credentials and Log in.

You've done it! You've connected your Instagram account to your Facebook Page!

**Next Steps**

- [Step 3: Connect your Facebook and Instagram accounts in Roster](https://docs.getroster.com/connect-facebook-and-instagram)

Or

**Option 2: Create a new Facebook Page**

If you don't have a Facebook Page created yet. No need to worry! It is simple to get one created!

- Log into your Facebook account
- Click on "See All" on the left-hand side.

::Image[]{src="https://api.archbee.com/api/optimize/mmAK_JBzN5YWZNnNvmD7r/pOh1DEGvi75hWG6Az7_OL_rai-047.png" size="200" isUploading="false" initialPath="rai-047.png" githubPath="Social accounts/rai-047.png" width="2531" height="1306" showCaption="false"}

- Next, you'll select "Pages" (NOTE: If it isn't in Recent you can use the search bar to find or locate it under the "Social" tab.)

::Image[]{src="https://api.archbee.com/api/optimize/mmAK_JBzN5YWZNnNvmD7r/6tHRlx7WDeWx66Q7F31jI_rai-048.png" size="200" isUploading="false" initialPath="rai-048.png" githubPath="Social accounts/rai-048.png" width="2532" height="1303" showCaption="false"}

- From the Pages window select "+ Create new Page"

::Image[]{src="https://api.archbee.com/api/optimize/mmAK_JBzN5YWZNnNvmD7r/knB7Fkz5uw1-Wnjp-LKGB_rai-055.png" size="200" isUploading="false" initialPath="rai-055.png" githubPath="Social accounts/rai-055.png" width="2532" height="1305" showCaption="false"}

- You'll then be prompted to enter some information. Go through all 5 steps.

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- Once you reach and finish step 5 "Stay informed about your Page" click "Done"

::Image[]{src="https://api.archbee.com/api/optimize/mmAK_JBzN5YWZNnNvmD7r/siPFbaIyW7Lan5_BPJnqY_rai-057.png" size="200" isUploading="false" initialPath="rai-057.png" githubPath="Social accounts/rai-057.png" width="2532" height="1306" showCaption="false"}

- It will then take you to your new Page. From here click "Settings"

::Image[]{src="https://api.archbee.com/api/optimize/mmAK_JBzN5YWZNnNvmD7r/RscRddBKKTiS91nLsNvln_rai-058.png" size="200" isUploading="false" initialPath="rai-058.png" githubPath="Social accounts/rai-058.png" width="2531" height="1306" showCaption="false"}

- Then you'll click "Linked Accounts"

::Image[]{src="https://api.archbee.com/api/optimize/mmAK_JBzN5YWZNnNvmD7r/7fN9_ECtLr2mc3vxD_lw6_rai-059.png" size="200" isUploading="false" initialPath="rai-059.png" githubPath="Social accounts/rai-059.png" width="2534" height="1305" showCaption="false"}

- Click "Connect account" under the Instagram tab.

::Image[]{src="https://api.archbee.com/api/optimize/mmAK_JBzN5YWZNnNvmD7r/Cj-MZLNAH04ya8gr_QRIF_rai-053.png" size="200" isUploading="false" initialPath="rai-053.png" githubPath="Social accounts/rai-053.png" width="2534" height="1304" showCaption="false"}

- In the pop up click "Connect"

::Image[]{src="https://api.archbee.com/api/optimize/mmAK_JBzN5YWZNnNvmD7r/D_cL-_RyTHnwV9vaELRhI_rai-060.png" size="70" isUploading="false" initialPath="rai-060.png" githubPath="Social accounts/rai-060.png" width="696" height="578" showCaption="false"}

- Follow the rest of the prompts until you get to "Confirm"
- You'll then be prompted to enter your Instagram Credentials and Log in.

You've done it! You've connected your Instagram account to your Facebook Page!

**Next Steps**

- [Step 3: Connect your Facebook and Instagram accounts in Roster](https://docs.getroster.com/connect-facebook-and-instagram)
